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Marcela began with a mother who wanted to apply her creativity to design unique gifts for others. It has now come full-circle and evolved into a family business with the same desire to create something unique and special for people experiencing the most memorable moments of their lives.

Marcela began creating small gifts and crafts in her home in Tampa, Florida, where she lived with her four children. Over time she realized that she had the ability to create things that would help others celebrate their most precious milestones in life. Now, over thirty years later, Marcela has been joined by her daughter, Claudia, who is also a mother herself.

- Dora Boggio aka Marcela

"Being a family business really helps us understand the needs of our customers. We’re a family who creates for families."

Claudia moved away from home to go to college and start a career in New York City. After several career changes, she found herself moving back to Florida to be closer to her family. It was then that she joined her mother to help narrow the focus of Marcela Gifts to something that was very relevant in her own life – baby gifts.

In 2018, when Claudia became a mother herself, she realized that the best way for Marcela to continue to impact people’s lives with unique and personal gifts was to put all its energy into baby gifts and keepsakes. Now Marcela is motivated by her seven grandchildren to continue creating unique products by hand to bring the same joys she feels into the lives of others.